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LENGOLF

Privacy Policy

Last updated: 11 November 2026

This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.

We use Your Personal data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.

Interpretation and Definitions

Interpretation

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.

Definitions

For the purposes of this Privacy Policy:

  • Account means a unique account created for You to access our Service or parts of our Service.
  • Company (referred to as either "the Company", "We", "Us" or "Our" in this Agreement) refers to LENGOLF CO., LTD., 540 Mercury Tower, 4 Floor, Unit 407 Ploenchit Road, Lumpini, Pathumwan, Bangkok 10330.
  • Cookies are small files that are placed on Your computer, mobile device or any other device by a website, containing the details of Your browsing history on that website among its many uses.
  • Country refers to: Thailand
  • Device means any device that can access the Service such as a computer, a cellphone or a digital tablet.
  • Personal Data is any information that relates to an identified or identifiable individual.
  • Service refers to the Website and the bookings, rentals and other services LENGOLF provides.
  • Service Provider means any natural or legal person who processes the data on behalf of the Company.
  • Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself.
  • Website refers to LENGOLF, accessible from len.golf
  • You means the individual accessing or using the Service.

Collecting and Using Your Personal Data

Types of Data Collected

Personal Data

While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to:

  • Email address
  • First name and last name
  • Phone number
  • A copy of Your passport or national ID card, and a delivery or drop-off detail such as a hotel room, when You rent golf clubs for use away from our venue
  • Usage Data

Usage Data

Usage Data is collected automatically when using the Service. Usage Data may include information such as Your Device's Internet Protocol address, browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

Tracking Technologies and Cookies

We use Cookies and similar tracking technologies to track the activity on Our Service and store certain information. The third-party tools we currently use are:

  • Google Tag Manager - loads and manages the tools below.
  • Google Analytics 4 - how visitors find and use the Website, in aggregate.
  • Google Ads - measuring which advertising leads to a booking.
  • Meta (Facebook) Pixel - measuring the results of our Facebook and Instagram advertising.
  • Microsoft Clarity - anonymous analysis of how pages are used, to help us improve them.

You can block or delete Cookies through Your browser settings. Blocking them does not stop You from booking with Us, but parts of the Website may work less well.

Payment Data

When You pay online, Your card details are entered into and processed by our payment provider. LENGOLF does not receive or store Your full card number. We retain only the record of the payment, such as the amount, the date, the result, and the reference issued by our payment provider.

TikTok

LENGOLF connects its own TikTok business account (@lengolf.bkk) to an internal publishing and reporting tool through TikTok's official API. With the account owner's permission, the tool reads the account's own profile information (display name, username, bio, profile picture and link, verification status, and follower, following, like and video counts) and, for each of the account's own videos, its title, description, duration, link, and view, like, comment and share counts. We store this information, including a daily snapshot of the counts, to track how the account performs. The tool also sends videos that our team has approved to the account's TikTok drafts, where our team reviews and posts them from the TikTok app. It does not access other TikTok users' data, and does not post or message on anyone's behalf. Access tokens are stored securely on our servers and can be revoked at any time from the app permissions in TikTok's settings.

Identity Documents for Club Rentals

When You rent golf clubs for use away from our venue, whether You collect them or We deliver them, We ask for a copy of Your passport or national ID card before the clubs are handed over or delivered. We use it only to confirm who has the clubs and, if needed, to resolve a dispute about clubs that are lost, damaged or not returned. We do not use it for marketing.

If You give Us a Thai national ID card, please cover the religion field (and blood type, if shown) before the copy is taken. We do not need them.

The copy is kept in a private, access-restricted storage area. It can be viewed by LENGOLF operations staff, each view is logged, and it opens only through a link that expires after a short time. If You send Us a copy in a LINE chat, Our staff move it to this private storage area and remove it from Our chat system. A copy may remain in the LINE app and on LINE's servers, which We cannot delete. We do not sell it. We share it only with service providers that store it or help Us process chat messages for Us and, if clubs are not returned, with the police or a court where needed to recover them.

Use of Your Personal Data

The Company may use Personal Data for the following purposes:

  • To provide and maintain our Service, including to monitor the usage of our Service.
  • To manage Your Account: to manage Your registration as a user of the Service.
  • For the performance of a contract: the development, compliance and undertaking of the purchase contract.
  • To contact You: To contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication.
  • To provide You with news, special offers and general information about other goods, services and events.
  • To manage Your requests: To attend and manage Your requests to Us.
  • To protect rented equipment: to confirm who holds rented golf clubs and to resolve loss, damage or non-return, as needed to perform the rental contract and in Our legitimate interest in recovering Our property.

Chat messages You send Us, including any photos, may be processed by an AI assistant that helps our staff write replies. To do this, the assistant may also see Your name and Your booking, package and rental details. The assistant is provided by an AI service provider that processes this data outside Thailand on Our behalf. We do not use Your messages to train AI models.

Retention of Your Personal Data

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. In practice that means:

  • Invoices, receipts and payment records - retained for 5 years from the end of the accounting year in which the booking was made, as required of Us by Thai accounting and tax law, and then deleted or anonymised.
  • Contact details and booking history - retained while You remain a customer, so that We can service Your bookings and honour any packages You hold.
  • Marketing consent - retained until You withdraw it, together with a record of when and how it was given, so that We can show We had Your permission.
  • Identity documents for club rentals - the copy kept with Your rental is deleted automatically about 1 year after the rental ends. If You ask Us to delete it sooner, We will delete it 7 days after all of the rented clubs have been returned. If the clubs are not returned, We keep the copy, and the normal 1-year retention then applies.
  • Website analytics - retained according to the settings of the tools listed above, generally no more than 14 months.
  • TikTok account performance data - retained for as long as We use it to measure the performance of Our own TikTok account.

When Personal Data is no longer needed, We delete it or irreversibly anonymise it.

Security of Your Personal Data

The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure.

Your Rights Over Your Personal Data

Under Thailand's Personal Data Protection Act B.E. 2562 (2019) ("PDPA"), You have the following rights in relation to the Personal Data We hold about You:

  • Access - to ask for a copy of the Personal Data We hold about You.
  • Rectification - to have inaccurate or incomplete data corrected.
  • Erasure - to ask Us to delete or anonymise Your data, where We have no continuing legal reason to keep it.
  • Restriction - to ask Us to pause Our use of Your data while a request or objection is being resolved.
  • Objection - to object to Our use of Your data, including for direct marketing.
  • Data portability - to receive the data You gave Us in a commonly used machine-readable format, or to have it sent to another provider, where the law gives You that right and We hold the data in an automated form.
  • Withdrawal of consent - to withdraw consent at any time, where We rely on Your consent. Withdrawing consent does not affect anything We did lawfully before You withdrew it.
  • Complaint - to lodge a complaint with the Personal Data Protection Committee (PDPC) if You believe We have handled Your data unlawfully.

To exercise any of these rights, contact Us using the details in the "Contact Us" section below. We will respond within the time required by the PDPA. We may need to verify Your identity before acting on a request, so that We do not disclose Your data to someone else. We do not charge for exercising these rights. We may charge a reasonable fee for requests that are manifestly repetitive or excessive, and will tell You before We do.

You can unsubscribe from marketing messages at any time using the link in any marketing email We send You, or by contacting Us. This does not stop Us from sending You service messages about a booking You have made, such as a confirmation or a change of time.

Children's Privacy

Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13.

Changes to this Privacy Policy

We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.

Contact Us

LENGOLF CO., LTD. is the data controller for the Personal Data described in this Privacy Policy. If You have any questions about this Privacy Policy, or wish to exercise any of the rights set out above, You can contact Us:

  • By email: info@len.golf
  • By phone: 096-668-2335
  • By post: LENGOLF CO., LTD., 540 Mercury Tower, 4 Floor, Unit 407 Ploenchit Road, Lumpini, Pathumwan, Bangkok 10330